Salesforce Marketing Cloud Email Specialist

Get certified as Salesforce Marketing Cloud Email Specialist, learning the concepts of Email Marketing and the Salesforce Marketing Cloud tool not just by visualizing but by actually looking at the tool as this course gives you the videos of Salesforce Marketing Cloud tool as well.

The course covers all the topics mentioned in the certification study guide with sample Exam Questions for each topic. 

lIFETIME ACCESS

INR 999

Salesforce Marketing Cloud Email Specialist Certification

 

About the Certification

 

Course Structure

 

Email Marketing Best Practices

 

CAN-SPAM Requirements

 

CAN-SPAM Explanation

 

Optimize Deliverability of messages

 

Email Content Creation

 

Content Personalization

 

Content Personalization Explanation

 

Available Content Blocks

 

Create Email

 

Create Content Blocks & Email

 

Email Delivery

 

Email Send Flow Video

 

Preview & Send

 

Email Send Flow

 

User Initiated vs Triggered Emails

 

Email Message Design

 

Email Sender Definitions

 

Mobile vs Responsive Templates

 

Testing Tools within the Marketing Cloud

 

Marketing Automation

 

Automation Studio Overview Video

 

Automation Tools

 

Automation Studio

 

Activities

 

Data Management

 

Create Data Extensions Video

 

Data Model – Lists & Data Extensions

 

Key Definitions

 

Import Data

 

Data Segmentation & Refresh

 

Segmentation

 

Refresh Segments

 

Subscribers Management

 

Profile Centre and Subscription Centre

 

Manage Unsubscribes

 

Tracking & Reporting

 

Track Your Email Send

 

Tracking & Reporting Video

 

 

SFTP Guide

 

SFTP & Format Requirements

 

 

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